About RSS Feeds And E-mail Subscriptions

There are several ways you can use to receive the latest content automatically from your favourite blogs / websites, and the main ones used are RSS Feeds or e-mail subscription.

What is RSS Feed?

RSS was developed to help people receive automatic updates of their favorite websites. It fetches the latest content from your favorite sites in a format you can easily read in a
feed reader. It is a better alternative to bookmarking.

When you bookmark a site, you have to remember to return to the site manually to see if anything new has been updated.

If you subscribe to a website's RSS feed, you are asking the website to send you its new content automatically, instead of having to check the site manually. When a blog is updated with a new article, for example, your feed reader will show the link to the new article within minutes of the blog update when you go online.

How do I use RSS feeds?

You will need a Feed Reader to be able to read RSS feeds from websites. Some of the most popular feed readers you can use are My Yahoo and Google Reader. Both of these services are free and very easy to use. There are many other free feed readers available which you can find easily using your favorite search engine.

The easiest way to learn how to use a feed reader is to sign up for one of these services, and then subscribe to a few feeds. The newest content will feature at the top of the page. This makes it easier for you to know which items you have read.

How can I subscribe to feeds?

Click the RSS icon to subscribe from the link directly, and choose your RSS feed feeder from the selection available. You can also copy the link location directly into your RSS reader. The RSS link location for tenForty is http://feeds.feedburner.com/tenforty

Atom or RSS - which feed should I choose?

There are two kinds of feeds currently available – Atom and RSS feeds. Modern feed readers are able to read both. RSS is the most popular feed format

Subscribe by e-mail instead

Many sites offer updates by e-mail too. You can easily subscribe to email updates by using the e-mail subscription form near the top of the sidebar, or click the link to subscribe to e-mail at the end of the article. Enter your email address in the box and click "Subscribe". A confirmation email will be sent to you for your verification.


If you decide you don't want to continue subscribing, either using your feed reader or by e-mail, it is very easy to unsubscribe:

For those using a feed reader,

simply delete or remove the feed from your feed reader, and you will no longer receive updates from this site.

For email subscribers,

you will find an "Unsubscribe" link near the bottom of every e-mail you receive for feed updates. Click on this link to remove your e-mail address from receiving further updates.

A few ‘disadvantages’ of using e-mail subscriptions

Yes, there are some. By subscribing by e-mail, you will receive only the written article and photos. Since you are not visiting the site at all, you may not see the following:

- video clips will not play in your email message (click here to see an example)

- slideshows in flash macromedia may not play in your email (example)

- you will not see new updates oe widgets in the blog’s sidebar.

- you will miss reading comments and feedback made by blog readers on a particular post or photo, unless a feed is available to subscribe to comments. (example)

However, the advantages of subscribing far outweigh the disadvantages. By receiving new posts automatically, you won’t miss future articles and can always be reminded to visit the site itself every now and then.

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